Ideamoon
AUTUMN 2015

AUTUMN 2015

WORLD BALANCES. An initial evaluation on EXPO, which inasmuch as it is a global ex position dedicated to nutrition is an indication...

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SUMMER 2015

SUMMER 2015

IS EVERYONE AFFECTED BY THE CRISIS? Everyone spouts: the crisis is hard on everyone, with no regard for anyone or anything. In truth that’s not really so...

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Spring 2015

Spring 2015

THE VALUE OF CREATIVITY. Twenty years from now, half of the activities conducted today will disappear;work connected with transportation, with logistics, and the many repetitive tasks, will be delegated to computers and to artificial intelligence...

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Winter 2014

Winter 2014

I HAVE A DREAM. Of the many persons that we meet in our lives, some of them remain in our thoughts for just a short time and then they fade...

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AUTUMN 2014

AUTUMN 2014

Before the project for the grand Guggenheim Museum was commissioned, Bilbao was a nearly forgotten Basque city...

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SUMMER 2014

SUMMER 2014

THREE WORDS I’m going to use three words, apparently with no relevance among them, to analyze the times we live in: Respect, Deluge, Web...

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SPRING 2014

SPRING 2014

THE SEARCH FOR ETHICAL LUXURY. Amongst the best in luxury, at long last, we can see ethical goods

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Winter 2013/14

Winter 2013/14

HOW TO REVIVE ITALY. Ten leading Italian entrepreneurs were identified and each was asked to give a starting-point to guide Possible Growth...

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Autumn 2013

Autumn 2013

THE ETHICAL LUXURY. More and more often, the concept of luxury is paired with sustainable development, to the attention that producers must show with respect to social impact...

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SUMMER 2013

SUMMER 2013

NEW OPPORTUNITIES There is a common translation error that led to the oriental ideogram Wej-j, which stems from the combination of two concepts, “danger” and “opportunity,” combined into a single term, a rather catastrophic term, of crisis...

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Spring 2013

Spring 2013

MANAGING COMPLEXITIES. Each individual is a “complex system.” Two individuals, that is to say a couple, are a very complex system. Imagine how complicated an entire nation can be, especially if we use Italy as a case study. In fact Italy’s current situation is a prime example of such complexities....

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Winter Issue 2012

Winter Issue 2012

THE WAY OUT LIES IN INNOVATION. We know this: despite the prevailing crisis, the few growing companies are those who have been able to identify new markets - especially exporting “Made in Italy” local products - based on the product or service innovation, on quality and excellence...

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